Kenyon College
 

Douglas Coupland

[+]

Coupland, Douglas

(2004)

 

Instructions

1)

Go to an instant print shop run by a multinational company such as Kinko’s.

 

2)

Log onto the internet.

 

3)

Open a blog page account on a blogging site such as bloggers.com. It’s free.

 

4)

Give your blog home page a name composed of two relatively unusual nouns such as ducklingspaghetti. There is a reason for this which will come shortly.

 

5)

On another on-screen window go to Amazon.com.

 

6)

Select a book that you’ve read many times in your life.

 

7)

Chances are that Amazon has many pages from that book excerpted. Select one page.

 

8)

Go back to your blog page.

 

9)

Transcribe into it the page you selected from amazon.

 

10)

Post that blog page on the internet.

 

11)

Now go to Google.de or Google.fr or Google.nl or for any Google for a language you don’t speak.

 

12)

On this foreign Google site, search for your blog entry using the name of your blog page. The unusual nouns selected for your page will make it easy for Google to find it.

 

13)

Once your blog page appears, click Google’s translation button. Your page will be translated within a second or two.

 

14)

Print out this page on 8.5 x 11 paper or A4 or whatever is the standardized letter paper dimension for the country you’re in.

 

15)

Return to your blog account.

 

16)

In a new blog entry, paste into it the freshly translated page.

 

17)

Using Google from another country, repeat the above procedure, translating your page from, say, Dutch to French.

 

18)

Print out this next translation but do it on a differently colored page of letter paper.

 

19)

Continue this process repeatedly, always from one language into another, printing onto a differently colored sheet of paper, until you have used up all colors of paper available at your specific Kinko’s.

 

20)

The final sheet of paper should be in your mother tongue.

 

21)

For final presentation, paste the sheets like a checkerboard onto a wall, in sequence. The proportions of the pasting should be a vertical rectangle as close to 8.5 x 11 or A4 as possible. 

Untitled  

Artist: Douglas Coupland
Title of Work:
Untitled
Year: 2004
Do it Installation Gund Gallery 2013

 
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